Training on Survey Design for Quantitative Data Collection
Master quantitative survey design. This course gives you the skills to collect high-quality data and ensure your research is credible.
Next intake
20 Jul 2026 · Nakuru
Duration
10 days
Live instruction
Delivery
Physical + Virtual
Cohort based
Level
Intermediate
Working professionals
Certification
NITA reimbursable
For Kenyan cohorts
Language
English
All materials
About this programme
High-quality surveys are essential for generating reliable data to inform decision-making, monitor progress, and evaluate the impact of programs. Poorly designed surveys, however, can lead to biased results, wasted resources, and misleading conclusions.
This training equips participants with the knowledge and practical skills needed to design, implement, and manage surveys for quantitative data collection. It covers all stages of the survey process,from defining objectives and designing questionnaires to sampling, field data collection, data quality assurance, and analysis. Practical exercises, case studies, and simulations will allow participants to apply concepts directly to real-world scenarios.
Duration
10 Days
Who Should Attend
-
Monitoring and Evaluation (M&E) officers
-
Research and data collection professionals
-
Program and project managers
-
NGO and government staff involved in surveys and assessments
-
Academics and graduate students conducting field research
-
Consultants working in development, health, education, and other sectors requiring data collection
What you'll walk away with
By the end of this training, participants will be able to:
-
Define clear survey objectives and research questions.
-
Apply principles of quantitative survey design and sampling.
-
Develop well-structured, valid, and reliable survey instruments.
-
Manage data collection processes, including enumerator training and supervision.
-
Apply digital tools for survey data collection.
-
Ensure data quality, accuracy, and ethical compliance.
-
Analyze quantitative survey data for decision-making and reporting.
What we cover, module by module
Module 1: Introduction to Quantitative Surveys
-
Role of surveys in research, monitoring, and evaluation
-
Advantages and limitations of quantitative data collection
-
Types of surveys: household, facility, enterprise, and population-based
-
Case Study: Use of surveys in national health and demographic studies
Module 2: Defining Survey Objectives and Research Questions
-
Linking survey design to program or policy needs
-
Identifying indicators and variables of interest
-
Translating objectives into measurable survey questions
-
Exercise: Drafting objectives for a sector-specific survey
Module 3: Principles of Sampling Design
-
Probability vs. non-probability sampling
-
Determining sample size for representativeness
-
Cluster, stratified, and systematic sampling methods
-
Practical Exercise: Calculating sample sizes for different scenarios
Module 4: Questionnaire Design
-
Types of questions: closed, open, and scaled
-
Avoiding bias, leading questions, and redundancy
-
Translation and cultural adaptation of questionnaires
Module 5: Pretesting and Piloting Surveys
-
Importance of piloting and cognitive testing
-
Refining instruments based on feedback
-
Case Study: Lessons learned from failed survey designs
Module 6: Data Collection Methods and Tools
-
Face-to-face, phone, online, and mixed-methods surveys
-
Digital data collection tools (ODK, KoboToolbox, SurveyCTO, CSPro)
-
Enumerator recruitment and training
-
Exercise: Setting up a digital survey tool for field testing
Module 7: Fieldwork Management and Supervision
-
Organizing field logistics and team structures
-
Supervising enumerators and ensuring adherence to protocols
-
Troubleshooting common field challenges
-
Simulation: Managing a field data collection exercise
Module 8: Data Quality Assurance and Ethics
-
Strategies for minimizing errors and ensuring accuracy
-
Real-time data validation in digital platforms
-
Ethical considerations in survey research (consent, privacy, confidentiality)
-
Case Study: Ethical dilemmas in survey data collection
Module 9: Data Analysis and Interpretation
-
Preparing and cleaning survey data
-
Descriptive statistics and cross-tabulations
-
Using software tools (Excel, SPSS, Stata, R) for quantitative analysis
-
Practical Exercise: Analyzing sample survey data
Module 10: Reporting and Using Survey Results
-
Turning data into actionable insights
-
Visualizing findings through graphs, charts, and dashboards
-
Writing survey reports and communicating results to stakeholders
-
Capstone Project: Designing a complete survey plan for a real-world scenario
Where the change lands
Organizational Impact
-
Improved capacity to design and manage reliable, cost-effective surveys
-
Better data quality for evidence-based planning, policy, and decision-making
-
Reduced risks of bias and errors in program evaluations and research studies
-
Enhanced credibility with stakeholders through rigorous data practices
Individual Impact
-
Practical skills in survey design and data collection methods
-
Ability to design valid and reliable questionnaires
-
Stronger capacity to apply sampling techniques and manage fieldwork
-
Improved confidence in ensuring data quality and accuracy
-
Greater career opportunities in research, monitoring, and evaluation
Dates and locations
Upcoming intakes
Every intake is limited to a small cohort. Booking closes when a date fills or three weeks before the start, whichever comes first.
| City | Starts | Ends | Delivery | Book |
|---|---|---|---|---|
NakuruNext | 20 Jul 2026 | 31 Jul 2026 | In-Person | Book |
Kigali | 20 Jul 2026 | 31 Jul 2026 | In-Person | Book |
Accra | 20 Jul 2026 | 31 Jul 2026 | In-Person | Book |
Kisumu | 27 Jul 2026 | 07 Aug 2026 | In-Person | Book |
Johannesburg | 27 Jul 2026 | 07 Aug 2026 | In-Person | Book |
Dakar | 27 Jul 2026 | 07 Aug 2026 | In-Person | Book |
- NakuruNext
20 Jul → 31 Jul·In-Person
Book this intake - Kigali
20 Jul → 31 Jul·In-Person
Book this intake - Accra
20 Jul → 31 Jul·In-Person
Book this intake - Kisumu
27 Jul → 07 Aug·In-Person
Book this intake - Johannesburg
27 Jul → 07 Aug·In-Person
Book this intake - Dakar
27 Jul → 07 Aug·In-Person
Book this intake
Common questions.
Still not sure? Send us a note and a facilitator will get back to you within a business day.
You may also like.
Programmes in the same discipline that participants often pair with this course.
Hybrid5 daysMaster research methods, data analysis, and report writing for the public sector. Gain the skills to conduct rigorous research, analyze data effectively, and communicate findings clearly.
Hybrid5 daysGain practical skills in AI ethics, governance, and regulatory compliance for sustainable innovation.
Hybrid5 daysBuild skills in ethical AI and governance. This course equips professionals to implement AI responsibly while addressing bias, privacy, and accountability.
Course finder
Find the right course for you
Prefer to talk it through? Send us an enquiry and a facilitator will scope a fit within a business day.
For corporate teams
Training 10+ professionals?
We deliver Training on Survey Design for Quantitative Data Collection in-house at your offices, at a venue we arrange, or fully virtual. Customise the curriculum against your KPIs, and get a bespoke price for the cohort size you need.
